5 Responsible Brands Making the Coziest Lounge Wear
By Nicole Kliest | Dec 15, 2020
In the context of personal style, 2020 will be remembered as the year we reimagined our relationships with loungewear. Sweatpants abruptly took on new meaning as did other cozy, well-crafted separates that made staying inside feel ritualistic and intentional. Traditional investments like leather jackets or a tailored pantsuit have been temporarily placed on the back burner, and—in their place—loungewear staples are now the most prized pieces in our closets. These items, however you're styling them, are symbolic of comfort and feeling at home in your body and your clothes. It's only natural that separates with such significance also be crafted from sustainable materials and produced in conscious ways. Ahead, five responsible brands that nod to these sensibilities.
The Brand: Bassike
Back in 2006, Deborah Sams and Mary Lou Ryan founded Bassike, an Australian ready-to-wear brand that for almost fifteen years now has created versatile separates that work in a structured wardrobe just as easily as they do a cozy WFH environment. Although the label boasts more than just loungewear, their luxurious organic cotton jersey t-shirts and pants are where they really shine, making it easy to moonlight as a very chic Aussie.
Fine Bind Rib Layering Tank ($130)
The Brand: Organic Basics
Organic Basics is the fashion equivalent of that passionate friend who always wears their heart on their sleeve. One click around their website and it's very apparent that sustainability is at the forefront of everything they do. Their collection of timeless wardrobe staples will suit you now and 40 years from now, offering versatility that’s made even sweeter by the materials it's created with: a mix of natural, recycled, and low-impact textiles.
Organic Cotton Oxford Shirt ($127)
Recycled Wool Boxy Knit ($160)
The Brand: Araks
When you invest in an Araks piece, you’re also buying into a values-driven lifestyle that doesn’t sacrifice style. Their easy-does-it edit of wardrobe essentials is designed with the planet in mind, starting with their recycling of all excess materials to be used in future collections to their use of organic materials across the collection. What’s more, their luxurious loungewear – which eschews fleeting trend cycles – will last you a lifetime.
Pearl Slip Lima ($260)
The Brand: Baserange
If you’re a lover of clean lines and easy silhouettes in trendy colors, Baserange is the perfect fit. Their pared-back collection of underwear, t-shirts, and sweats are produced by independent family-run factories in small towns near Porto in Portugal and come in the softest silks, cottons, and linens that feel incredible on your skin.
Aid Longsleeve ($119)
Basic Sweat Fleece Rib ($75)
Dydine Dress in Fine Linen ($125)
The Brand: Wol Hide
The art of knitting is at the heart of Philadelphia-based Wol Hide. Their loungewear sweaters are made in Peru by a family-run factory while their hand-knit pieces are the product of a small artisan collaborative of knitters who work from home. Every piece, made with natural, organic, and deadstock materials, is one-of-a-kind, making it a great brand for the independent spirit who wants a truly unique wardrobe.
Quilted Bomber in Onyx ($396)
Easy Shorts ($100)
The Brand: Ninety Percent
Come for the elevated staples like classic tees, wide-leg sweatpants, and roomy sweatshirts crafted in clean neutrals and soft fabrics, stay for the charitable offering. The company shares 90% of its profits between the people involved in the production of their collections and five charitable causes, including Wild Aid and War Child UK, making the impact of your purchases extend far beyond your closet.
Photo Credit: Olivia Katz